NewzSocial is a social media automation platform that enables companies to execute social media marketing campaigns to establish thought leadership and spark audience engagement. The platform consists of content curation, social campaign management, and analytic tools. The NewzSocial process starts with the automated aggregation of internal and external content. Selection of high-value content triggers campaign rules and workflow that transform the selection into audience targeted social messages that can be amplified across the enterprise.
Social media is about participation and engagement. Best practice marketing interaction needs to be the same. More than "listen and respond", marketers need to proactively gain their voice for topics that reinforce their brand principles.
NewzSocials' Social Media Automation presents an entirely new way to think through a longtime problem... "how do I become proactive in my social media outreach, scale engagement?"
Most people believe todays' best practice is to either reactively "listen and respond" or invest in the training and authorization of a small team to represent the brand in social engagement. These options are constrained by the reality that most companies do not have enough good ideas or content to share and the perception that processes need to be manual. These mistaken beliefs make it either incredibly expensive or impossible to scale social engagement.
Free for individuals, you can now expand your social presence and test the foundational concepts of Social Media Automation for yourself.
Create your free account and start your social media automation experience today!
Enterprise-class social media automation
In addition to the elements found in Solutions For Individuals, Business clients can fully connect their enterprise, and create, manage and optimize their outbound social program. Enterprise-classs social media automation fully connects individuals to participate in campaign-based generation of awareness and engagement in social channels.:
Currently in limited roll-out, we'd love to connect with you to see how Social Media Automation can help your business.
Enterprises are investing in Content Marketing and Social Media Marketing in order to engage and influence earlier in the buying process. The reason for this is at least 60% of the traditional prospect decision-making cycle is completed prior to connecting directly with the business. NewzSocial activates a key channel for buyer early process research and discovery, social media. We enable marketers and their agencies to collect, curate, and stream internal, external, relevant and timely information to targeted personas. Key to the process of social media automation is the platform that can automate these campaign-based processes and create social media ambassadors of employees and partners.
The NewzSocial iPad app was released in late 2012 and generated global-wide adoption by consumers for creating their own information channels. Currently in beta release, NewzSocial has developed a full suite of enterprise solutions, known as social media automation.
Successful serial entrepreneur Anand is providing the vision and the leadership for how social media automation enables businesses to build their social brand and establish strategic influence with prospective customers. He has founded and led four successful companies prior to NewzSocial, two of which have gone public – Banyan Systems (BNYN, networking pioneer) and Responsys (MKTG, leader in online marketing), and two which were acquired – Reach Software (workflow and email) and iStorez (online shopping). He holds 3 patents in computer technology. Anand received a Ph.D. and Masters in Computer Science from Rice University, and a Bachelor of Science in Electrical Engineering from the Indian Institute of Technology (IIT/K), Kanpur.
Committed to creating value for clients, Jeff drives outstanding customer service, opportunity development, marketing, and sales. An expert in CRM, SaaS, and inspirational team leader, he has held senior leadership roles in Sales, Service, and Operations for Photoworks, Spoke Software, and Responsys. He began his career in Software and Services Consulting, where led teams to triple in size and a 10X increase in revenue. Jeff holds a Bachelor’s in Business Administration with Honors from the University of Manitoba, Canada.
A marketing veteran with global experience and 5 startups under his belt, Mark has scaled many businesses through his deep experience in corporate marketing strategy, social media, web / digital strategy, content marketing, demand gen and marketing partnerships. Mark previously held marketing leadership and general management roles at: Acxiom Corporation, Kefta, RingCentral, and Onvia. He is recognized in our industry as a thought leader, with advisory and judging seats at: DMA, DMA Echo Awards, Forrester, and IAC.
Managing finances, Shum Mukherjee has been CFO for numerous emerging technology firms, including Droisys, Immersion, OpenTV, Genus, and E*Trade International. He holds a Masters in Management from MIT Sloan School of Management, a Masters in Mathematics from IIT Kanpur and a Bachelor of Science in Mathematics from St. Xavier’s College.
Having lived on four continents, Shastri leads successful client implementations. Contributing author of compelling content for the Washington Post and the Huffington Post, he previously led Professional Services as a founding member of Responsys, and drove Worldwide Sales at Reach Software, also as part of the founding team. Most recently, he worked around the world as a human rights officer. Shastri received both an MBA in Finance and a Bachelor of Science in Psychology from Santa Clara University.
Global responsibility for building, influencing and generating HCLT’s topline, bottom-line and C-SAT growth for the company. Leads Marketing, Business Development, Advisory, Strategy, Influencer Relations, Alliances and Private Equity for all Horizontals and all Verticals of HCL Technologies. Previously with Wipro.
Leads NetSuite’s worldwide marketing programs, overseeing all demand generation, brand building, and international marketing activities, and managing a team of 19. Previously with Intuit and GE and inventor/founder of PocketBay.
Global business technology leader, successfully transforming and growing SAP’s business through Marketing technology strategy, innovation and adoption. Previously with Business Objects, Symantec, ePeople and Manor AG. Serves on MOCCA (Marketing Operations Cross-Company Alliance) Advisory Board, President of the San Francisco Golden Gate Swiss Club, and Member of the IDC Marketing Operations Client Board.
Leads private equity investments and value-oriented buying with systematized professional business building. Previously with Dynasty, Uniface, Ingres, UCC.
A SaaS B2B CMO based in Silicon Valley and a guest blogger writing on digital and data driven marketing, Des leads all marketing efforts for Kerio. Previously with Ensighten, Element Group, Decisyon, Habeas, BridgeSpan, AOL, Autonomy, Apple.