It does not really matter if you are a large company or a small start-up, it is essential to plan for implementation of social media marketing. It can assist in navigating the murky waters of social media- the hidden “rocks” and lurking “crocodiles” hungry for “hapless” posts. So, some “check lists” or best practices for successfully implementing social media within your company may be very useful. o Create an Outline Figure out the needs of your audience. Some trail and error may be required for this. But, make an effort and get some clues. Next, design a straw man for your … [Read more...]
The Power of Social Media Ambassadors for Events
Peter Drucker once said "the purpose of business is to create and keep a customer". For someone organizing an event, you could apply the same logic and say that "the purpose of an event is to create and engage an audience". Social media is an extremely effective tool for this purpose, yet many businesses are only in the earliest stages of learning to leverage. At NewzSocial, we are working with a set of customers who are blazing a new trail of ways to "create and engage" audiences using social media on a much wider scale around their events. One example is the South Asian Heart Center, … [Read more...]
