Social media has infinitely increased the marketing options available for all marketers. It is now unimaginably easy to promote a brand on various social media platforms. For instance, it literally takes less than 5 minutes to create a Facebook page and promote your brand. However, this is no magic potion that would instantly solve all your marketing problems. The fact that it is now so easy to actually conduct social media marketing campaigns has given rise to an avalanche of brands attempting to leverage its power. This has resulted in a huge ‘noise’ level on all social media platforms making it extremely hard to actually get the attention of your target user, even for one fleeting second.
Hence, it is extremely pertinent to learn about the secret sauces that are required for an effective social media marketing campaign in order to successfully achieve the results that you desire. Here is an interesting infographic from KISSmetrics that gives some tips on how you can actually get more likes on Facebook. Although getting more people to ‘Like’ your brand does not automatically translate to increased sales, it certainly helps to increase your brand awareness. Check out the infographic below for some cool and interesting insights!
p.s. I wonder why Facebook usage peaks at 3pm everyday and is also the highest on Wednesdays! Too much of a coincidence, don’t you think 😛