Can a social media marketer learn from a master puppeteer? I think so. A master puppeteer steers his puppets to captivate the audience while communicating a story. A marketer can use social media in a similar fashion to engage and possibly enthrall the audience. It would help the social media marketer to adopt some best practices in “outbound social media campaigns” to get better engagement. For a start, here’s a list of 9 best practices that I think are worthwhile. 1. Always begin with the end in mind. Remember Stephen Covey and “The 7 habits of highly effective people”? This is … [Read more...]
Content Marketing: Works for Business and Dating!
From the headline, you must be wondering, what in the world marketing and dating have in common? Well, actually both of them have two very similar processes. In dating, you are marketing yourself to someone you like in the hope of getting his/her attention and to eventually have a more serious relationship with him/her. Isn't this pretty similar to how companies market themselves to their prospects, hoping to impress them enough to establish a longer-term customer relationship with them. Having seen how this two processes are very similar, it is logical to conclude that the same method can … [Read more...]
NewzSocial’s Curator Program
Howdy Peeps! NewzSocial has launched a new 'Curator Program' where channels curated by awesome users like yourself would be featured to everyone else. This is your chance to become your own News Editor where you can share your very own news channel with the rest of the world. Here are some tips on how you can effectively curate a unique channel. 1) Type as many search terms relevant to your topic in the top right search box 2) Separate the search terms with a comma 3) Put the search term in apostrophe for exact search results Got the idea? So, once … [Read more...]