Technology ruled the ramp at the recent IBM Cloud ( NYSE: IBM) and 360FashionNetwork (www.360fashion.net) "Startup Runway & Innovation Awards" 2015, on Nov 3rd at the City View at Metreon in San Francisco. The event was a visionary display of technology infused clothing & accessories. Anina Net, founder and CEO of 360Fashion Network and Sandy Carter, General Manager, IBM Ecosystems and Social Business Evangelism at IBM were the main event hosts for "Building a Bridge Between Fashion & Technology". The layout. Mannequins decked in futuristic clothing, with flashing … [Read more...]
Increase Your Online Presence with Hashtags
Increase Your Online Presence with Hashtags #Hashtags- they are everywhere. You see them all over social media and the web. From Facebook to Twitter, hashtags are an integral part of the social media landscape. What is a hashtag? A hashtag is a social media tagging system that organizes content by creating a link that makes it easier to find and follow a conversation about that topic by adding the “#” symbol in front of the topic without any spacing. Why use hashtags? Hashtags play a significant role in social media marketing, therefore you have to use hashtagging strategically, as it can … [Read more...]
Human touch is critical in social media engagement
Social media is a visceral, human, personal medium In social media, people contribute, create and comment... not just read or listen. From a marketing perspective, it's a "pull" environment where people vote on (engage with) what they find interesting. To that end, social media marketers can only be successful if they participate on the same level, executing on the focus of providing value to specific audiences. The result of those efforts should be measured by the "echo" evoked. Instead of impressions and number of followers, success should be measured by response to the contributions... … [Read more...]
How NewzSocial Aligns with Social Media Best Practices in the Industry
Recent surveys on Social Media “ Best Practices” have revealed a list of practices in small, medium, and large companies. NewzSocial’s “Social Media Outbound Campaign” software has inherent features that support several of these practices. Outlined below are 11 prominent industry best practices and NewzSocial’s alignment with them. Best Practice #1: Control the content. NewzSocial’s Admin Tool serves as a compliance mechanism, enabling the administrator to “Review” and “Edit” content prior to it posting on social media networks. Best Practice #2: More is not better. Try and post … [Read more...]
